scroll animation
The competition never sleeps. In order to stand out from the competition in digital product presentation, the SIDLER company turned to the Winterthur-based agency Büro für Erfrischung. Büro für Erfrischung created a separate website with an interactive product presentation for the new SPHERA mirror cabinet.
All functions and properties of the mirror cabinet are shown in a scrolling animation. The idea was to guide website visitors through the individual elements and to highlight the special properties with text and images.
For this, Spacebar supported the project by creating the 3D animation. Afterwards, the programming-savvy hands of Büro für Erfrischung linked the individual frames (still images) of the animation with the scrolling movements of the mouse.
Client: IKEA Schweiz AG
Creative direction and storyboard: gestalten
3D implementation and animation: Spacebar
Year: 2023 & 2024